Several weeks ago I had the privilege of speaking at the 2021 PMA Spring Conference: Connect. For this 100% virtual conference, I was able to combine two of my favorite topics — affiliate marketing and WordPress* — into one presentation. In this approximately 25-minute presentation I shared twenty tips for using WordPress to better build …
Many successful bloggers struggle with monetizing their content. At a core level, this struggle is often based on the principle of trust and authenticity (and that’s a good thing!). It’s sad, though, to see many quality writers succumb to the temptation of choosing money over honesty — to, in short, peddle products that pay well …
Why your ShareASale name and affiliate ID may be requested and how to find these details.
Instructions on how to create a ShareASale datafeed of your product catalog to share with your affiliates.
One of the best-practices in affiliate marketing is to send your readers or shoppers, not to the homepage, but to another more appropriate and carefully-selected page of the merchant or advertiser you are promoting. By appropriate, I’m referring to a page designed specifically to sell the product or service you “warmed up” your prospective customer …
Seems like the three of us have been on a roll speaking at Affiliate Summit! Not sure what number this one is but on January 28, 2020, I again had the privilege of joining Jeannine Crooks of Awin and John LoBrutto of Yes2Affiliate for a 50-minute panel at Affiliate Summit West (ASE20) in Las Vegas. There we …
Knock It Out of the Park: 11 Pro Tips to Improve Your Game Read More »
If you read my bio you’ll see that I got started in affiliate marketing as a publisher in early 1999 in the coupon and deal space. Back then keeping up with all the changes was an entirely manual process. By manual, I mean even the HTML code for the website had to be hand-written! Furthermore, …
On August 11, 2019, I once again had the privilege of joining Jeannine Crooks of Awin and John LoBrutto of Yes2Affiliate for a 1-hour panel at Affiliate Summit East (ASE19) in New York, NY. There we discussed “How, What & Why: The Top 10 Affiliate Marketing Essentials” and addressed ten things that we feel are essential for …
How, What & Why: Top 10 Affiliate Marketing Essentials Read More »
On January 6, 2019, I once again had the privilege of joining Jeannine Crooks of Awin and John LoBrutto of Liquid Web for a 1-hour panel at Affiliate Summit West (ASW19) in Las Vegas, NV. There we shared seven things to do and seven things to not do in affiliate marketing. This panel was designed to be …
On July 29, 2018, I again had the privilege of joining Jeannine Crooks of Awin and John LoBrutto of Liquid Web for an Expert Q&A panel at Affiliate Summit East (ASE18) in New York, NY. There we shared what we felt were seven key areas one must address to be successful in affiliate marketing. This panel was …